Assets, Competencies & Positive Churn

We have a million pound asset in our factory, at least that is what it would cost to replicate.

My Technical Director is a chemist and all round R&D dynamo.

We have a supplier base whose abilities we like to stretch.

We have a Brand which continues to grow rapidly. IP is an asset.

The first is a fully automated wet wipes production line. The second conjured a new cleaning formulation with Lemon Tea Tree & Thyme to Put on a bespoke fabric from the third to create a product to be sold as part of our Sarah Smith brand.

It goes on shelf in Waitrose this month replacing one of our slower selling lines.

Assets, competencies & Positive Churn.

Here endeth the lesson.